WELCOME! The Got Assets? Initiative serves Alameda and Contra Costa Counties in building Healthy Communities, Healthy Youth through the use of Search Institute’s 40 Developmental Assets Framework.

Whether you are a parent, a teacher, a community member, a religious leader, or just an adult who wants to help kids, you can begin building assets today.  This positive approach to youth development is not about crisis management, although young people who have these assets face fewer crises.  It is not about stopping and preventing problems, although young people who have these assets face and create fewer problems.  Instead, it is about investing wisely in our youth, increasing their exposure to positive, constructive activities, and instilling values and skills that will guide them from the inside*.

When people first learn about the assets and their power to change lives and communities, many want to get started right away.  Go for it!  We hope this website provides you with the tips and tools you need to get started*.

* Adapted from What Kids Need to Succeed, Search Institute, 1998